Proposal for bidding

I want to give a proposal to company “The Big Leaf”. 
This proposal is about telling them that how I can help them to expand there business in west coast of Canada. 
I have to draft this proposal in such a way that I should discuss about the gaps which i found in the company and diagnostic tools and have to suggest  solutions, so that company can expand there business.
Your general understanding of the problem: 

What are the dimensions?
What do you think the gaps are in each dimension?

Based on your current understanding and your own skill and perspective, what do you think the scope* of the problem is? *The scope is a narrowed-down problem to a specific aspect. To determine your scope, you should choose a combination of the gaps to fill and eventually to get to the results.

What data and information we need?
What is your chosen scope?
Why do you think this scope is vital to resolve? (Why did you chose the scope?) 

What i want you to write
1) the solutions and diagnostic tools we are using for proposing solutions.  
a- As per my understanding – diagnostic tool I want to use is  “Competitive Forces Model ( Porter’s 5 Forces)”. In this i want to discuss about the competitive companies – this can be searched from the mentioned website (https://clutch.co/profile/big-leaf#summary).
b- solution – usage of customized templates for earning income and popularity.