You need to formulate a communication plan for a Product/ Service of a brand of your choice ..Arosa Egyptian tea is the case study

 You need to formulate a communication plan for a Product/ Service of Al arosa tea ( its an egyptian tea brand ) The case study for this assigment is Al arosa Egyptian tea brand 
you should  address the following points:
1.Information about the product (Introduction)
2.Analyze the target consumers of this product/ service
3.Analyze the competition
4.Analyze the current advertisements of the brand
5.Decide on the communication objective (only one objective)
6.Decide a new creative strategy (advertising)- Should be reflective of the above objective.
7.Include an execution media plan- Where you plan to place this product

Each point should not exceed a page long in the paper (or less).

 You need to formulate a communication plan for a Product/ Service of Al arosa tea ( its an egyptian tea brand ) 

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